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Redbubble, Rokt Expand AI Partnership to Improve CX and Drive Revenue

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Redbubble and Rokt partner to use AI to improve the customer experience and drive revenue. Rokt’s AI technology will help Redbubble optimize post-purchase offers and create relevant customer experiences. Since launching with Rokt, Redbubble has generated nearly $500k in incremental revenue.

Rokt, the leading ecommerce technology company using machine learning to make transactions more relevant to each shopper, announced its partnership with Redbubble. In this global online marketplace, independent artists sell print-on-demand products to their customers worldwide. Through the partnership, currently live across 8 regions including US, AU, NZ, CA, UK, FR, DE & ES, Redbubble will unlock new revenue opportunities during the transaction moment on their ecommerce site.

Rokt’s advanced AI technology will help optimize post-purchase offers on the marketplace and create relevant customer experiences for each customer, ultimately driving positive customer engagement, brand loyalty and an additional revenue stream for the brand.

Since launching with Rokt, the Redbubble marketplace has seen significant incremental revenue, generating nearly $500k in revenue to date, across millions of transactions.

“We are thrilled to partner with Redbubble in their mission to unlock new revenue streams and optimize customer experiences,” said Craig Galvin, Chief Revenue Officer of Rokt. “Rokt’s advanced e-commerce technology powered by AI, combined with Redbubble’s vibrant marketplace, creates a powerful synergy to deliver innovative solutions and further accelerate their growth.”

“We are very pleased to join forces with Rokt and deliver a relevant shopping journey,” said Rebecca Zarate, Chief Marketing Officer of Redbubble. “By harnessing Rokt’s cutting-edge AI technology, we can provide our users with highly tailored recommendations and a personalized experience, reinforcing our dedication to offering the best possible experience for artists and their customers.”

Rokt’s collaboration with Redbubble is just one example of the expanding roster of global ecommerce partners they are working with, such as Lyft, Gopuff, ASOS, Mercari and others. Collectively, these partnerships provide advertisers with a valuable chance to enhance their competitive advantage by targeting and engaging with a fresh set of online shoppers who are actively making purchases.

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