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Path2Response Unveils Performance-Driven Direct Mail Solution

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Path2Response unveils Path2Ignite, a data-driven direct mail solution that helps retailers reach high-value customers with personalized campaigns, maximizing ROI and fostering brand loyalty through...
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Blueshift Unveils Customer Data and AI at Engage Summit

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New features, announced at the Blueshift Engage conference, enable brands to ingest data from data warehouses, develop insights about audiences, and personalize using LLMs. Blueshift,...
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Telkomsel Transforms Operations with Google Cloud’s GenAI

Staff Writer -
New initiatives to integrate Google Cloud AI into Telkomsel’s MOANA, MyTelkomsel, myEnterprise, and MyAds platforms build on its existing collaborations with Google Ads, Android,...
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Smart Toy Flaws Allow Cybercriminals Kid Video Chats

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Popular smart toy robot's vulnerabilities could allow attackers to see and talk to children, steal data, and control the device. Kaspersky researchers urge caution,...
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AI Competition Vital for Democracy, Experts Say

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With artificial intelligence, focus on enforcing competition laws is vital and goes hand in hand with preserving democracy, industry experts said at a panel...
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