Cartrack and Volkswagen partner to stream real-time OEM vehicle data across six brands, boosting fleet efficiency with seamless, hardware-free integration.
Cartrack, the mobility solutions subsidiary of Karooooo Limited, announced a strategic partnership on Tuesday with Volkswagen Group Info Services AG. The collaboration aims to integrate vehicle data across six of the German automaker’s brands in Europe, streamlining fleet management through direct software integration.
The deal enables the seamless flow of real-time telemetry from Volkswagen Passenger Cars, Volkswagen Commercial Vehicles, Audi, Škoda, SEAT, and CUPRA directly into Cartrack’s Software-as-a-Service (SaaS) platform.
Hardware-Free Logistics
Crucially, this integration utilizes the telematics technology already embedded in the vehicles, eliminating the need for fleet managers to install aftermarket hardware. Customers will gain immediate access to proprietary OEM (Original Equipment Manufacturer) data, including fuel levels, mileage, and dashboard warning lights. Activation occurs remotely, bypassing the downtime usually associated with physical device installation.
“Through our direct partnership with Volkswagen Group Info Services AG, customers benefit from seamless integration with the Cartrack platform via embedded telematics,” Richard Schubert, Cartrack’s group chief operating officer, said in a statement.
The companies emphasized that all data processing under this partnership complies with the European Union’s strict General Data Protection Regulation (GDPR).
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Expanding a Global Footprint
Cartrack currently serves over 125,000 commercial clients in logistics, agriculture, and field service maintenance, with a subscriber base exceeding 2.5 million across more than 20 countries.
The partnership serves as a bolstering move for its parent company, Karooooo. With a market capitalization of $1.33 billion, Karooooo has demonstrated resilience in a competitive tech sector, posting revenue growth of nearly 15 percent over the last 12 months.
Financial Backdrop
The announcement comes on the heels of Karooooo’s second-quarter earnings report for the 2025 fiscal year. The company reported adjusted earnings per share of 8.28 South African rand, surpassing analyst expectations of 7.98 rand. However, revenue came in at 1.34 billion rand, slightly missing the forecasted 1.30 billion rand.
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Despite the revenue miss, the company highlighted a mid-teens percentage increase in subscriber growth and a 4.7 percent year-over-year rise in average revenue per subscriber. Following the report, analysts at Needham reiterated a “Buy” rating for the stock, citing the company’s continued growth in its subscriber base.
